* Brilliant Closing of China International Hardware Show 2019 with high internationality
* Improving the exhibition quality and focusing on the exhibition effects
* New industry summit and innovation award bring new impulses to the industry
The 19th China International Hardware Show (CIHS) successfully concluded in the National Exhibition and Convention Center (Shanghai) on October 12, 2019. Increased overseas promotion for the show leads to a noticeable increase in international industry buyers attendance. According to the latest data, CIHS 2019 covered an exhibition area of 120,000 square meters this year, accommodated more than 2,620 exhibiting enterprises. 40,356 visitors visited CIHS, including 3,565 visitors from overseas (+8 percent compared to last event). CIHS is a trade fair co-organised by Koelnmesse Co., Ltd. and China National Hardware Association and acclaimed as "the barometer of the hardware market and the benchmark of industry development". As the largest hardware exhibition in Asia and the second largest in the world, it has presented leading products and technologies to the global hardware industry for eighteen consecutive years and enjoys a high reputation in the industry.
Improving the exhibition quality again and focusing on the exhibition effects This year's CIHS has been upgraded yet again with a focus on improving the participation and exhibition effects. In particular, the organisers conducted online and offline business-matching services to provide personalised negotiation services for customers with various needs. Professional visitors and exhibitors who signed up in advance could schedule their arrangements and travel before CIHS, invite their intended clients directly to CIHS for face-to-face negotiation. Such improvements facilitated meeting efficiency for both visitors and exhibitors. In addition, the offline business match-making event held at the same time, focused on serving Chinese hardware export enterprises and building business relationships with leading companies from Germany, Italy, U.K., Denmark, Turkey, Australia, Indonesia etc.
First industry development Summit to promote upgrading and transformation at CIHS 2019
CIHS held the "China International Hardware Show Industry Development Summit" for the first time this year, in order to interpret the current situation and promote the upgrading and transformation of the hardware industry. Interpretation of data, and exploration of the future development trend of the industry. At the summit, Executive director ZHANG Dongli of the China National Hardware Association as the representative of association parties showed the customs data of the hardware industry on-site and interpreted the import and export reports of the Chinese hardware industry over the past three years. On behalf of e-commerce platforms, Mr. ZHENG Changqing, VP, eBay Inc., General Manager, eBay Cross Border Trade Business, Chinese Mainland, showed the participants, from the perspective of e-commerce, how online approaches help the hardware industry develop new sales channels. Mr. Oliver Ginestier, Executive Assistant of EDRA/GIHN themed his speech on the solid European retail channels and demonstrated the current market developments of hardware products in Europe, which aroused heated discussion and reflections among exhibitors and professional visitors.
In order to reward the loyal exhibitors who have participated for many years, CIHS presents "Loyal Exhibitor Award" CIHS enjoys a steady exhibitor participation in 2019. In order to acknowledge and express gratitude to the enterprises that have participated in the CIHS and given long-term support to the development of China's hardware industry, Koelnmesse Co., Ltd. and China National Hardware Association set up the "Loyal Exhibitor Award" this year, which was Mr. Keith Tsui, Managing Director of Koelnmesse Co., Ltd. and Mr. ZHANG Dongli, Executive President of China National Hardware Association and Ms. Annkathrin Lange, Global Brand Manager of Koelnmesse GmbH to the award-winning enterprises together with their blessings.
CIHS 2019 "Most Popular Product Award"
In 2018, the organisers initiated the "Classic & Innovation" gallery in order to answer the call of the 19th CPC National Congress to deepen the supply-side reform and to increase the adaptability and flexibility of the supply structure to demand changes. The on-site exhibition was well received as a result. In 2019, the gallery was upgraded in an all-round way, focusing on full-line products of the hardware industry and aiming at the advanced technology and high-quality hardware products in the industry. It enabled classics and innovations to be displayed on the same stage. A voting link was set up in the gallery area to invite professional visitors to on-site voting, which attracted a large number of professional visitors to participate and vote for their favorite products. On the morning of the third day of CIHS 2019, the organisers selected the top three most popular products and awarded them the "CIHS Most Popular Product Award", which work together to facilitate the development of China's hardware industry. The award winners are: YUYAO SHUNYI TOOLS (nylon tape measure)、JIANGSU CHAOFENG TOOLS CO., LTD. (Diamond saw blade) 、JIANGSU WADEEH MAERIALS TECHNOLOGY CO., LTD. (SILIGUN subverts).
Positive feedback from the CIHS onsite, exhibitors and visitors have expressed that they will continue to participate in next year
"This is my third time to attend CIHS. CIHS is a very important exhibition where we can meet with old suppliers and find new suppliers and products to expand our business. We have seen many new products suitable for our market in the exhibition this year, and we will also come to CIHS to purchase next year."
said Mr. Andrea Marchini, President of IPIERRE, from Italy.
"We are an innovative manufacturer of glue guns and participated in CIHS for the first time this year. We hope to find dealers and agents through the exhibition so as to expand the Asian market. The effect of this year's exhibition exceeded our expectations. 70% of the visitors we contacted were overseas buyers, mainly from Canada, Poland, Germany, the United States and other places. We have gained a lot and will continue to participate in the exhibition next year."
said Ms. Dong Liwen Project leader of the WADEEH.
CIHS is committed to "maintaining stable foreign trade, expanding domestic sales, and optimizing sale channels". It is devoted to building a professional platform for the exchange and trading of the hardware industry as well as for the release of new products and technologies. With the support of national policies, CIHS is aimed to raise the level of market development in an all-round way and lead the industrial trend. Keeping innovate and improve to provide quality service for all exhibitors and visitors at this important development period of China's hardware industry, and constantly fortify the benchmark position of CIHS in the Asian hardware market.
Author: Eva Qu. Marketing Manager, Koelnmesse (Beijing) Co., Ltd.
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